Managing social media sites can be a daunting task that may take hours to fish through unwanted posts and irrelevant information. An average user may maintain several various types of social media sites from YouTube, Facebook, Myspace, LinkedIn, Tumbler, Twitter, Pinterest, Google Plus, and Live Journal. The growth on social media platforms has been extensively increasing and is predicted to continue the trend. At the current rate of growth within a few years the market will reach saturation soon; especially with the trend with digital media and mobile phones. With more individuals, businesses, and organizations on the platforms, there is more data and information than ever before, where most of the information may be deemed irrelevant to the current user. In addition, it has become essential to provide relevant, targeted information to continue to grow brands and reach possible consumers.
If an individual is engaged on many different sites geared for differing reasons, one could end up with a computer screen with many different tabs and windows opened; bouncing from one to the other. This can become frustrating fairly quickly. On a mobile phone, this could even run the battery low ad cause the phone to die completely. It is, therefore, not surprising that apps have emerged to offer solutions to the frustration of managing a hefty amount of social media sites.
The first app that will be discussed in this article is Dwibbles. As a user-friendly app, Dwibbles offers special features to a user from learning the viewing habits of a user and filtering out unnecessary information while providing relevant content to the individual. On a single page, all the social media networking sites are displayed and all content and updates are collected and given into one stream of data, to simplify the managing process. With a simple click a user is also about to provide a cross-platform update by typing in a message and sharing among all the networking sites to minimize the complexity and time. Dwibbles is smart. Over time it learns what’s important to you by learning the people and topics you follow the most. Dwibbles is becoming very popular and proving it is one of the best apps available to manage social media content.
The second app is HootSuite. HootSuite is a web and mobile app. HootSuite is one of the leading dashboards for social media management and measurement. HootSuite is great for actively managed accounts because its design focuses on streams, which are housed in customizable tabs. You have the flexibility to organize tabs by account, network or content, making it easier to monitor a specific type of feed more closely. HootSuite’s analytics are what really set it apart from competitors, and its recent upgrade makes these tools even more powerful. Unlike Dwibbles and Flipboard, it does not offer a single stream where only relevant information is offered. These analytics are best used for businesses interested in analyzing their online presence and developing marketing plans based on that information.
The third app is TweetDeck. TweetDeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter and Facebook. TweetDeck shows you everything you want to see at once, so you can stay organized and up to date. TweetDeck is a web and desktop application. There are some apps for mobile phones available, where streaming and updates are viewed in real time. TweetDeck allows users to arrange your feed with customizable columns, schedule tweets, manage several user accounts, and more. You can update all or just a few with the same status at one time. TweetDeck, however, has traditionally held almost all of the major networks, but as of this month, TweetDeck dropped many mobile applications and no longer holds a column for Facebook.
The fourth app is Flipboard. Flipboard is not as much as a manager as it’s an aggregator. Flipboard is a social-network aggregation, magazine-format application software for Android and iOS. It collects the content of social media and other websites and presents it in magazine format and allows users to “flip” through their social-networking feeds and feeds from websites that have partnered with the company. “Flipboard 2.0” now allow you to create your own currated magazines. Flipboard is known for their elegant UI. Flipboard allows users to create magazine type clipping based on their interest. Flipboard is a superb alternative to standalone RSS feed readers, browsing individual sites, and following Facebook and Twitter feeds
There are many more apps available for managing of social media sites, but rarely do the apps filter out relevant information from irrelevant information. The best time reduction app that will provide the user with important information and updates such as weddings, special friends and events while weeding out less desirable information such as what people ate for dinner is offered by Dwibbles.